Nicholas Schoolcraft is passionate about improving the collision repair experience. He consults with collision facilities coast to coast providing impactful, innovative and strategic thought leadership that enables shops to increase sales and improve profitability. By leveraging his company's more than 30 years of collision customer research, he has a deep understanding of what the collision customer wants from their repair experience. Using that knowledge has allowed him to develop marketing and customer-centric strategies that drive organizational improvements that lead to sales growth increased customer retention and stronger employee engagement.
Before joining Phoenix Solutions Group, Nick worked for Accenture, a global management consulting company. Considered an expert in customer experience and employee engagement, Nick led customer experience transformation projects where he evaluated complex business issues to develop solutions that increased business value and improved customer & employee engagement.
He began his career with a leading national media company where he transformed the way advertisers and publishers interact with their customers while increasing ROI. He has worked with companies like AT&T, FJORD, Macy's, Paccar Truck, Pep Boys developing marketing and customer experience strategies by optimizing internal processes that led to sales.