Research & Consulting
Actionable data. Tailored results.
The best business decisions are based on actionable data, and here we pride ourselves on being the best at customer research in the collision industry. Simply put, we know that you can only reach your goals and grow your business by acting on real customer data, which is why we have spent three decades compiling and organizing all of that data for you – we know what the customers in this industry need.
By going above and beyond the industry-accepted CSI, we put the voice of the collision customer and behavioral psychology research methods to work. As a result, we provide you with actionable steps to boost customer satisfaction across the board.
Industry Standard CSI
Our job is to help you provide the best customer experience possible. After all, the future of your shop depends on it. Now that the customer satisfaction index has become one of the most important metrics for a collision shop, your goal should be to manage the customer experience, meet the manufacturer-accepted CSI metrics, and satisfy the DRP metrics if you are to run a reputable collision shop.
Or, we can do it for you. We will leverage customer data and our years of experience in the field to satisfy any and every OE and DRP metric, while at the same time showing you how to provide a stellar experience to your customers.
Voice of Customer Research
Marketing Experience Consulting
Start Your Journey with PSG Today!
Whether you would like to better understand our products and services, consult on your marketing needs, or just see what we can do for your business, get in touch with us today.